In an effort to stretch the carefully managed creative and marketing budget of this non-profit code academy, I began exploring how to repurpose the testimonial speeches many of the graduates would give at their graduation ceremonies. They are indeed moving, powerful testaments to the power of LaunchCode to propel its students into up-to-then unimagined successes.
As compelling as the speeches can be, I wondered what might happen if we took the voices of the graduates and crafted dynamic videos around them using kinetic type and public domain vintage NASA footage (as a nod to LaunchCode's name, mission, and, well, rocket.)
Below are three proofs of concept.
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